The charm of Asmara seduced Jovanotti so deeply that it gave birth to the desire to create a documentary. This is the origin of Un Chiaro di Luna in Asmara , a 45-minute project in which the singer-songwriter recounted his experience of a few days in the capital of Eritrea.

Arrived there to shoot the video of Chiaro di Luna , Jova remained for a few days in the city with his staff. After completing the video clip project, the idea was born to document everything from the singer's arrival to her relationship with the city, which has its roots in the Cherubini family's history. In fact, Lorenzo's grandfather was a truck driver in Asmara, when Eritrea was an Italian colony.